Irish Spring-ShowerSong.com "buzz" components

Teaser posters, faux shower caddies, and a street team were all used to generate interest in Irish Spring and showersong.com. The shower caddies were placed inside gym shower stalls. The first piece is the introduction to the campaign.

ShowerSong.com w/banner

This is a banner ad plus the showersong.com web site where users can create, upload, and vote on shower stall performances.

Nationwide Insurance

Here, a human truth is exposed. Our mind drifts while at work. Retirement savings is on a lot of peoples minds these days.

Olay "Reflection" Ads

These ads use mirrors so women xan see themselves mouthing the phrases. When the woman does so, it appears she is saying "I love you" to herself. The final piece is a banner ad using a technology implemented by MSN that detects a web user and their web cam. The fine copy on each reads: "Mouth this phrase till convinced."

Kingsford Charcoal

It's the age old myth, if you're bad you'll get a bag of charcoal.

Ebay Banner Ad

This is a couple banner ads I created for Ebay. I've also posted a shot of each placed in their environment.

Wilson Jr.

This is a micro site created for Wilson footballs. This is a brand extension targeting kids.

Yellow Pages Online

These are stills from banner ads.